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Gear spotted in the wild, tagged by the people who use it.

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See which creators use your gear.

Creators on GearCred post your gear in the wild, tagged so their followers can buy it. Every sale is credited to the creator who drove it, and your brand portal shows you who they are.

A hiker on an autumn trail, with the pack, pad and poles tagged by brand
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How it works

  1. 1

    Creators tag your gear

    Creators import their Instagram, TikTok and YouTube posts, or upload photos, and tag the gear they used. Your products get a shoppable dot in real photos of your gear in use.

  2. 2

    Shoppers buy through your program

    Every tag is a tracking link in your AvantLink, Impact, CJ, Rakuten, Partnerize or Awin program. Shoppers buy from your site or your retailers at the normal price, and you pay your normal commission.

  3. 3

    You see who sold it

    Every sale is credited to the creator who drove it. Your brand portal shows each creator's clicks, orders and sales, and the post that sold the most.

What the brand portal gives you

  • Sales by creator

    Clicks, orders, sales and commission for each creator over the last 90 days, with the post of theirs that sold the most.

  • In the reports you already run

    Every GearCred link is a normal tracking link in your affiliate program, so each sale shows in your network reports at your normal commission.

  • Code and sample requests

    Creators ask for a promo code or a product sample. Turn each one on when you're ready, then approve with a code, decline, or add tracking when it ships. On Shopify, OptimizeAffiliate creates approved codes and samples in your store for you.

  • Tell creators about your sale

    Add a sale in the portal and the creators who tag or follow you get a notification and an email. The sale becomes their daily post idea until it ends.

  • Bring your creators with you

    Share an invite link or send invites by email with your name on them. Creators who join keep the links and deals they already have with you.

  • Found in AI answers

    Every creator post gets its own page that ChatGPT, Perplexity and Google can read: your product named, where it was used and what the creator thought of it.

  • Your page on GearCred

    Pin a creator's post to the top of your brand page and upload your own logo.

$0to set up your brand login and use the portal

You pay your program's normal commission on each sale, the same as any affiliate. There's no fee for the portal.

We pay a creator for a sale only after your network has paid us for that exact sale and its return window has closed. There's no pooled balance, so when an order is reversed, it comes out of that creator's next payout.

1,000+

outdoor brands already on GearCred, through their affiliate programs

Find your brand
BackcountryPatagoniaJenson USATrek BicycleHelly Hansen USOutdoor ResearchFjällrävenRossignol

How claiming works

  1. 1

    Find your brand

    Search for it on the claim page. If it isn't on GearCred yet, give us its name and website.

  2. 2

    Sign up with your work email

    An address at your brand's own domain is the quickest for us to check. Agencies can add every brand they manage to one login and switch between them.

  3. 3

    We check, then turn it on

    We confirm every claim by hand, against your website and your affiliate program contacts. Once it's approved, logging in takes you to the portal.

Not on GearCred yet? Brands come to GearCred through their affiliate programs on AvantLink, Impact, CJ, Rakuten, Partnerize and Awin. If you run one there, set up your brand login, tell us the network, and we'll look at joining it.

Free for brands

Claiming takes a couple of minutes, and agencies can claim every brand they manage. Questions first? Read the brand guides.

Set up your brand login
Stanley 1913
VANS
Snow Peak
Sea to Summit